Hi, I'm Lani – Founder of ARA YOUNG FOREVER

I am so thrilled about our very first nature-based kids' skincare product, crafted with love, care, and dedication. ARA YOUNG FOREVER started its humble beginning in 2023 with a little curiosity.

With a pair of active and sporty children, our life has always been full of outdoor adventures. Despite having fairly healthy skin, they couldn’t avoid experiencing redness, irritation, itchiness, freckles, and rough skin after long sun exposure. As they barely used any skin product—sometimes even mine—I felt the need to find one that was right for their age and needs.

So many good-looking products with hundreds of ingredients confused me. My curiosity turned into stubbornness, then into a passion for kids' skincare. I wasn’t interested in simply pouring in great-sounding ingredients, but in carefully selecting just the right few key ones that would nourish pre-teen skin without irritation.

It wasn’t easy—there were ups and downs, trials and errors, and countless conversations with people across different departments. But finally, we created the one product that myself, my kids, and my friends all fell in love with. And we have so much more coming!

More Than a Product

Have you ever thought about how much waste is generated in our daily lives? Just one grocery trip’s worth of packaging and plastic can be overwhelming.

The cosmetic industry contributes significantly to this issue, with excessive packaging and single-use items—many of which sadly end up in landfills.

After 12 years on the Gold Coast, enjoying beautiful beaches and wildlife, our family finds healing in nature. When I began developing skincare, I knew I had to do things differently. My goal was simple: reduce waste, use sustainable materials, and teach children to protect the Earth.

This is how ARA YOUNG FOREVER was born.

Our skincare range is crafted with sustainability at its core:

  • We use recyclable, metal-free bottles.
  • Our water-separation labels peel off easily for better recycling.
  • We're developing refillable packaging to extend each bottle’s life.
  • We use eco-friendly paper wrapping instead of plastic bubble wrap.

ARA YOUNG FOREVER dares not to have a "pretty" package. We can't undo the past, but it's never too late to become aware and take small steps toward sustainability.

At ARA YOUNG FOREVER, we go beyond appearances. We create more with less. We believe true beauty lies in simplicity, sustainability, and care—for your skin and for the planet. Join us to take a step towards a greener.

 

Lani